The human edge in the AI era: insights from a Gen Z

The recent launch of DeepSeek’s open-source AI models, alongside other democratised AI tools, has intrigued, inspired and energised the world. Businesses can now leverage powerful AI to enhance productivity without requiring substantial infrastructure investments or expensive licensing fees. Likewise, individuals can augment their expertise at little to no cost. The potential impact of AI on business performance is profound – even before DeepSeek’s release, Accenture reported that organisations embracing AI-led processes achieved 2.4 times higher productivity and 2.5 times greater revenue growth. As advanced AI becomes increasingly accessible, this trend is set to accelerate.

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